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The customer journey has totally changed - forever. According to CMI, it takes between 7-13 touches to deliver a qualified sales lead. Customers now use mobile devices to research potential business partners before buying a product or service. They check your business’s website, read reviews, conduct several searches and check social media posts. You must implement both paid and SEO strategies to make your brand visible at the right moment of the journey.
Are you focusing equally on paid and organic search in your marketing efforts? You should be. If not, you are missing out on serious revenue potential by not allowing paid and organic to work together.
Discover how to leverage both paid and organic to grow exponentially. — sign up today!